JRG in the News

What are the biggest personalization mistakes companies make, why do they make them and how can they avoid them? Other than the obvious one ...

1. In a sense, there’s nothing really new about these new games. Fundamentally, they’re variations of the original idea: Rack up points in a...

1. Advice you might have for candidates trying to show compassion, empathy, appropriate response to constituents during a crisis like COVID-...

The red Baywatch bathing suit — for both men and women — remains forever relevant for several reasons. First, consider the opening montag...

Working from home has dramatically relaxed the traditional office dress code. People we’ve never seen not in a business suit are now sudden...

He’s buying mansions like the rest of us buy sneakers. He’s buying a newspaper,  getting muscled up ,  getting divorced , getting hacked , ...

1. Don’t be a roach motel; make it easy for people to unsubscribe. There’s nothing worse than when you require people to jump through hoops,...

1. Business Writing Here’s a fact: If you graduate from college without the ability to write well, you should ask for your money back. Goo...

Winners Disney When Disney fired Roseanne, it did so with swiftness and decisiveness. From tweet to termination took less than 12 hours . ...

I am looking for an interview on using media monitoring/social listening/PR analytics for benchmarking and competitive intel. I’m looking fo...

1. How did you negotiate? I didn’t — at least in the conventional sense. Instead, I named my fee, and when the prospect balked, I explaine...

Starbucks faced a truly terrible situation of its own making. Yet, ultimately, the company handled the crisis with transparency, leadership,...

Do you have any tips on driving employees to the intranet? I have a couple sources but would like to have another. Anything mobile related? ...

When most people of think of the CIA, we think of spies and torture. Homeland helped to humanize the agency, but now that the show is over,...

I’m writing a quick follow-up about the Google engineer who was fired for writing a memo that questioned the company’s diversity initiatives...

In honor of Bob Dylan winning the Nobel Prize for Literature (!), I’m looking for PR and communications lessons from his lyrics, life, perso...

Got a reaction to this firing of a reporter for allegedly fabricating quotes ? Did the Intercept stem the damage to the brand by acting qui...

One of the stories I’m doing next week has the working title of “WTF Is Peach?” and I’m going to explore how brands can benefit from it (or ...

There is always buzz circulating about New Year's Resolutions, but what about the anti-resolution? Send more emails . Email is a two-e...

Google has been phasing out of Google+ for a while now and now, they’ve finally removed its links and reviews from search results pages. If ...

Starting Wednesday, you’ll be able to order pizza by tweeting the pizza slice emoji at Domino’s, and then other brands like Foot Locker and ...

Any thoughts about this new press release grader ? Someday, algorithms may replace writers. But we’re not there yet. There’s just too much...

I am working on something small and fun about what is possibly the weirdest campaign I’ve written about for since starting at ClickZ. Romani...

I’m writing a piece on the #WeaselPecker meme on Twitter (the weasel riding on a woodpecker). Adobe initially fanned the flames (“Photoshop...

I thought you might have some thoughts on Alex Rodriguez's handwritten apology, released today. I'm trying to write a piece dissecti...

I’m writing about Twitter today, how they’re selling ads against Tweets embedded on other websites as a way to reach non-Twitter users. If y...